Unfortunately, i believe that the music industry is largely responsible for what is considered popular music today. Considering the fact that the music industry (Magazines, record labels, DJ's) are responsible for what bands are advertised, they ultimately have control over what music we are exposed too, and therefore like.
If EMI suddenly decide to invest in promoting and distributing UK Grime artists instead of Heavy Metal, its extremely likely that the majority of people would buy into what was being advertised. Furthermore other record labels might 'cash in' on what may be the 'next big thing'.
Its no coincidence that when a successful artist comes through, we soon see cheap imitations trying to share the limelight (during the 90's we had a succession of boybands attempting to follow in the success of new kids on the block: backstreet boys, n*sync etc)
The only comfort we can gain from this is the simple fact that ultimately, despite trends and fads, people will always like what they enjoy. However, the power of the music industry means that some original or ground breaking artists may go unnoticed.
Sunday, 18 April 2010
Sunday, 11 April 2010
Review of the NME (march 20th 2010)
This weeks addition of the NME is jam packed with more indie antics and obscure "hip" bands, that anyone who is anyone is listening too. Nothing new there then.
The main story covers indie Cyndy's "MGMT", and there new album 'celebration'. The mag insists that, despite every critic panning it, including the band itself, features hidden gems and levels of music that although obscure, should be appreciated.
It would seem that once again the NME are sticking up for less then mediocre talent in order to claim some sort of credibility. Or as I believe: music snobbery.
The magazine is constantly backing bands that are clearly awful or just rip off's of other successful indie bands. All fitting the skinny jeaned, Camden socialite persona.
It's high time the magazine removed its head from it's arse, and stopped trying to prove to everyone that they know what they are talking about. Because they dont.
The main story covers indie Cyndy's "MGMT", and there new album 'celebration'. The mag insists that, despite every critic panning it, including the band itself, features hidden gems and levels of music that although obscure, should be appreciated.
It would seem that once again the NME are sticking up for less then mediocre talent in order to claim some sort of credibility. Or as I believe: music snobbery.
The magazine is constantly backing bands that are clearly awful or just rip off's of other successful indie bands. All fitting the skinny jeaned, Camden socialite persona.
It's high time the magazine removed its head from it's arse, and stopped trying to prove to everyone that they know what they are talking about. Because they dont.
Subscribe to:
Comments (Atom)